Type Tourist, City Signs

Monday, October 27, 2025, 12:30 - 2:30pm

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Type tourist written in different letters

Type Tourist explores the rich heritage of urban and vernacular signs and lettering in our cities and towns. This free Herb Lubalin Lecture by David Quay will be held online. Registration is required here.

David Quay studied graphic communication at Ravensbourne College of Art & Design from 1963–67. For the next seven years, he worked in a variety of London design companies as a packaging and graphic designer. In 1987, he started his own company, David Quay Design, to concentrate on graphic and typographic design. He also began to design his first text typefaces, subsequently released by the International Typeface Corporation (ITC), New York, and H Berthold AG, Germany. 

His working partnership with Freda Sack (1954—2019) on a broad range of type projects began that year as well. The natural progression for their collective skills and experience was setting up an independent type foundry, and in 1989 they co-founded The Foundry, to design, manufacture, and license their exclusive typefaces. It was the first digital type foundry in the UK. Their commissions have included bespoke typefaces, marks, and logotypes – a directory typeface to be readable at very small sizes for Yellow Pages (awarded a D&AD Silver); corporate fonts for BG plc (British Gas) and NatWest bank, as well as signage typefaces for the UK railway infrastructure and the Lisbon Metro system, Portugal. 

Quay lectures internationally in typography and type design. He has had a long association with the London College of Printing (now LCC). He has served as faculty at multiple schools including the Danmarks Designskole Copenhagen and Fachhochschule Mainz. He also a founding member of Letter Exchange and its chairman for many years. He was elected a fellow of the International Society of Typographic Designers (ISTD) in 1992 and was joint chair of the society with Freda Sack from 1994–9. 

  • Founded by inventor, industrialist and philanthropist Peter Cooper in 1859, The Cooper Union for the Advancement of Science and Art offers education in art, architecture and engineering, as well as courses in the humanities and social sciences.

  • “My feelings, my desires, my hopes, embrace humanity throughout the world,” Peter Cooper proclaimed in a speech in 1853. He looked forward to a time when, “knowledge shall cover the earth as waters cover the great deep.”

  • From its beginnings, Cooper Union was a unique institution, dedicated to founder Peter Cooper's proposition that education is the key not only to personal prosperity but to civic virtue and harmony.

  • Peter Cooper wanted his graduates to acquire the technical mastery and entrepreneurial skills, enrich their intellects and spark their creativity, and develop a sense of social justice that would translate into action.