Branding for Food and More
Mon., Jun. 15 – Mon., Jul. 13, 2020
6:30PM – 8:30PM
tuition: $ 600
Through a focused exercise of restaurant branding, Douglas Riccardi will guide participants through a general approach to branding that can be applied to diverse projects and many client types. In this intensive workshop, participants will work on a project of their choice — developing a concept, analyzing competition, devising an identity and palette of brand assets, and applying these to appropriate collateral materials. Students will also hear best practices and insights gathered through the instructor's many years of work in this field.
This class will meet virtually for 5 Monday nights beginning at 6:30 EST from June 15 to July 13. The format will be a combination of lectures by the instructor, group critiques and discussion, and individual meetings (both during and outside of scheduled class time). Class size will be limited to 16 to allow for plenty of individual feedback.
- Laptop with drawing software installed, i.e. Adobe Illustrator
- reliable internet connection
Class size is limited to 16
Course Code: Food01